How do you create a fun radio spot for beer, without violating the alcohol advertising restrictions?
Chivas - The Venture
Three years ago, together with Chivas Regal Israel, we formulated the brand's local vision: collaborating and engaging with Israeli start-ups and entrepreneurs scene. A little later, global Chivas has followed and joined the same strategy.
The Venture, the brand's international fund, wishes to make the world a better place by supporting and investing in social entrepreneurs who aim to change the world.
The Venture gathers applicants from across the globe, and brings them together with local and international experts for sorting and guidance.
We manage the Israeli campaign both online and on Facebook, and by contacting local start-ups and exposing them to the project, and hope to see an Israeli contestant make it to the final!
If you are social entrepreneurs – or wish to become ones –and have a winning idea that can grow into a successful business, you're invited to apply by December 15th.